BYD adjusts 2025 sales target

BYD has lowered its 2025 sales target from 5.5 million to 4.6 million vehicles, primarily due to the underperformance of its two sub-brands, the Fangchengbao and Denza. From January to August of this year, BYD's cumulative sales reached 2.8639 million vehicles, a significant gap from its original target of 5.5 million, with a target completion rate of only 52%. The Fangchengbao and Denza face gaps in intelligent driving and brand recognition, limiting their market share.